Keith Moir

Wine Development Specialist
Keith Moir

My first role in the trade 12 years ago was with a small South African winery and straight away I knew this was the industry for me. I first joined Matthew Clark in 2005 and came back a year ago after 6 years with a large brand owner. Matthew Clark's current wine portfolio has never been stronger and was one of the reaons I wanted to come back on board! My 3 other passions outside wine are Bulldogs, classic American cars and 'Ol Blue Eyes.

Why do you love the On-Trade?

To me it is the most exciting part of the drinks industry and it never stands still. I love the diversity of the trade and having an involvement in how consumers engage with it. Matthew Clark are at the forefront of the On-Trade and understand it better than anyone.